INFLUENCING & PERSUADING

Uncovering the psychology to transform your influencing skills

Do you wish you were better at influencing and persuading others?

Your ability to influence is one of the key human skills needed for success in the workplace, at any stage of your career.

The old style of command and control (just telling people!) is giving way to collaboration, cross-team and partnership working, so effective influence and persuasion is critical.

In this highly practical workshop, you’ll be reflecting on your own personal style and we’ll be opening the doors to psychological skills such as active listening, empathetic questioning and positive framing. You’ll gain an understanding of how different people think and how the organizational culture you’re in affects your ability to influence.

By the time you leave, you’ll get how influencing works and be equipped with the techniques and strategies to transform your confidence in influencing and persuading others

Who is this course for?

Anyone who as part of their role needs to get other people and stakeholders on board with their ideas. That could be convincing a team to take on a new project, pitching a new budget proposal to a senior team or selling a product to a customer.

Let's get the ball rolling

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    Frequently Asked Questions

    IS THIS WORKSHOP SUITABLE FOR PEOPLE WHO DON’T SEE THEMSELVES AS INFLUENTIAL?
    Yes. Many participants arrive thinking influence is something for senior leaders or extroverts. The workshop shows that influence is a skill, not a personality type. People leave with simple tools they can use regardless of confidence level or role.
    DO YOU TEACH SPECIFIC MODELS OR FRAMEWORKS?
    Yes, but always in a practical, human way. We cover the psychology behind influence, different influencing styles, and how to choose the right approach for each situation. Everything is easy to apply to real work.
    WILL PARTICIPANTS PRACTICE REAL INFLUENCING SCENARIOS?
    Yes. Participants work with real examples from their day-to-day roles. This helps them leave with practical next steps rather than general theory.
    IS THIS WORKSHOP ABOUT MANIPULATION OR “SELLING”?
    No. This workshop is rooted in ethical influence. It teaches people how to communicate clearly, build trust, frame ideas effectively and move conversations forward without pressure or tactics that feel uncomfortable.

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